Hermela.se is a revolutionary and fresh online store that offers some of the latest fashions and trends at  low prices. Inspired by the various thrift stores and cheap clothes stores around London, LessThan10Pounds was born to offer the same low low prices with the best that the fashion world has to offer online. We have established ourselves as a reputable, quality and reliable company that is able to stand toe-to-toe with some of the best online budget fashion retailers.

Our philosophy is simple, product quality and customer satisfaction is the most important factor which enables us to focus on providing a simple yet exciting shopping experience making you a happy and satisfied customer. We aim to provide you with fast delivery times, affordable quality products, the latest fashions and a caring and helpful customer support team at all times and welcome any and all feedback.

Whilst we are predominantly a budget online fashion store we understand how difficult it can be to find affordable stylish quality clothes, shoes and accessories for women. Our business has many years of experience within the fashion industry and we have the knowledge and network to source high quality, affordable fashion items from some of the best bulk wholesalers, importers and manufacturers from around the world saving you money time after time after time. No wonder our customers love us!

We believe that all women should be able to dress fashionably without spending a fortune! Our huge stocks range from beautiful formal wear dresses for that perfect night out through to a simple accessory such as a belt or scarf to put the finishing touches on that perfect outfit. We add new clothes, dresses, shoes, bags or accessories daily, our customers love our amazing quality and fabulous prices, as well as being the perfect place to create a whole new wardrobe for less! We are constantly striving to push the boundaries to bring you all the latest looks for less than our competitors and are always open to new ideas.
Hermela.se , your online destination for fun affordable fashion that is sure to shake up your style and wardrobe!